How We Helped a Client Double Their Leads with a Webflow Redesign

A website redesign is not just about refreshing the visuals, it’s about improving performance and achieving measurable business results. We recently worked with a client whose outdated website wasn’t generating enough leads. Using the power of a Webflow redesign, we helped them double their leads in just a few months.

Read time:
2 minutes
Author:
Bojana Djakovic
Published:
August 22, 2025

Challenge: An Outdated Website That Wasn’t Converting

Our client had a website that looked good, but wasn’t optimized for:

  • Mobile – poor responsiveness was costing them visitors.
  • SEO – lack of structured headings, weak metadata, and slow load times.
  • Conversions – contact forms were hidden and lacked clear calls to action (CTAs).

As a result, even though they had traffic, very few visitors converted into leads.

Solution: Strategic Webflow Redesign

We approached the project with a focus on user experience, SEO, and conversion optimization:

  • Modern, Responsive Design

We created a visually appealing design, primarily optimized for mobile devices, that works flawlessly on all devices.

  • Optimized User Journey

Clear navigation and strategically placed calls to action made it easy for visitors to take action.

  • High-performance Webflow hosting

Faster loading times improved both user experience and SEO rankings.

  • Conversion-friendly forms

We redesigned the forms to be more accessible, with fewer fields and strong calls to action.

How We Helped a Client Double Their Leads with a Webflow Redesign

Results: 2x more leads

Within three months of launching their new Webflow site, our client achieved:

  1. 2x more qualified leads
  2. Higher engagement rates (visitors stayed longer and explored more pages)
  3. Improved search engine rankings for targeted keywords
  4. Lower bounce rates due to improved page load speed and user experience

Why Webflow made a difference?

Webflow gave us the flexibility to design without limitations, while ensuring fast performance, SEO readiness, and easy content management for the client’s marketing team. Unlike rigid templates or code-heavy platforms, Webflow allowed us to combine design freedom with business results.

A successful redesign is not just about aesthetics, it’s about aligning the design with business goals. Thanks to the power and flexibility of Webflow, our client now enjoys a website that not only looks great, but also generates more leads and drives growth.

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