Top 10 Questions Clients Ask Before Migrating to Webflow

As more businesses move toward flexible, no-code solutions, Webflow has become a serious alternative to traditional platforms like WordPress and Wix. But before making the switch, clients usually have important concerns. Here are the top 10 questions they ask and how to answer them with confidence.

Read time:
2 minutes
Author:
Bojana Djakovic
Published:
February 22, 2026

Will we lose our SEO rankings?

This is usually the first concern.

A properly handled migration will preserve:

  • URL structure (via 301 redirects)
  • Meta titles & descriptions
  • Schema markup
  • Sitemap

When done correctly, rankings are not only protected  they often improve due to cleaner code and faster performance.

Can we migrate all of our existing content?

Yes  blog posts, landing pages, case studies, and dynamic content can be transferred into Webflow CMS.

The key is planning the CMS structure before migration.

Is Webflow scalable for long-term growth?

Absolutely.

Webflow supports:

  • Advanced CMS structures
  • Memberships (via integrations)
  • E-commerce
  • Custom code

For most small to mid-sized businesses, it’s more than scalable enough.

Will we still be able to edit content ourselves?

Yes.

Clients get access to:

  • Webflow Editor
  • CMS dashboard

They can update blog posts, team members, testimonials, and more  without touching design.

What happens to our current hosting?

Webflow includes high-performance hosting with global CDN.

You don’t need third-party hosting like with WordPress. Everything is centralized.

How long does migration take?

It depends on:

  • Number of pages
  • Blog size
  • Custom features
  • SEO complexity

A typical marketing site migration takes 2–6 weeks.

Will our integrations still work?

Most tools integrate smoothly with Webflow:

  • Email marketing tools
  • CRM systems
  • Analytics
  • Automation platforms

If a direct integration doesn’t exist, tools like Zapier usually solve it.

Is Webflow secure?

Webflow handles:

  • SSL certificates
  • Hosting security
  • Platform updates

Unlike open-source systems, there are no plugin vulnerabilities to maintain.

What are the ongoing costs?

Webflow has:

  • Site plans
  • Workspace plans

While the monthly fee may be higher than shared hosting, clients often save money on:

  • Plugin subscriptions
  • Developer maintenance
  • Security updates

Is it worth migrating at all?

The real question clients are asking is:

“Will this give us more control and better performance?”

For brands that value:

  • Design flexibility
  • Speed
  • Clean structure
  • Reduced maintenance

The answer is often yes.

Migrating to Webflow isn’t just a platform change  it’s a strategic decision.

When handled correctly, it leads to:

  • Better performance
  • Easier content management
  • Greater design freedom
  • Lower long-term technical overhead

For many businesses, it’s not just a redesign  it’s an upgrade.

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