Using Make.com to Sync Webflow CMS With Anything

How do I sync Webflow CMS with other tools I use like Airtable, Google Sheets, Notion, or external APIs?

Answer: Make.com (formerly Integromat).

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Make is a powerful, no-code automation platform that lets you connect Webflow to almost anything. With the right setup, you can automate your content flow, reduce human error, and save hours of manual updates.

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Why use Make.com with Webflow CMS?

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Webflow’s CMS is fantastic for building structured content, but it’s not always ideal for managing it at scale. Make.com helps you:

• Bring content from other platforms into Webflow CMS (like Airtable, Sheets, databases, or CRMs)
• Automatically update Webflow CMS when content changes elsewhere
• Send CMS data to other platforms (like newsletters, reports, or backup spreadsheets)
• Run workflows when new items are published or updated

All this - without touching any code.

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Common Use Cases

Here's how creators, marketers, and developers use Make to sync with Webflow CMS:

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1.Sync Airtable with Webflow CMS

Use Airtable as your content database, then push updates to Webflow CMS when changes are made - perfect for large content teams.

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2.Push new CMS items to Notion or Google Sheets

When a new blog post or portfolio item is published in Webflow, Make can automatically record that entry in a Notion database or Sheets - keeping your records tidy.

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3.mport data from an external API

Have a job board or event site? You can pull data from external sources (like REST APIs) and automatically create CMS items from them in Webflow.

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4.Automated CMS cleanup

Schedule Make to delete unpublished or expired CMS items based on conditions (like a date field) - keeping your site clean without manual edits.

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How it works (basic setup)

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Here’s a quick overview of syncing data to Webflow CMS using Make:

• Create a script in Make.com
• Add a trigger (like “new row in Google Sheets”)
• Add a Webflow module and select “Create CMS Item”
• Map fields from your source (like table columns or Airtable fields) to CMS fields
• Test the script, then schedule it to run automatically

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The Webflow CMS API uses authentication, so you’ll need your API token, site ID, and collection ID, but Make handles that easily with its built-in Webflow integration.

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Things to watch out for

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1.Speed ​​Limits: Webflow API has limits (~60 requests/minute) batch updates accordingly

2.Collection Structure: You need clean, consistent field mapping (Make may fail if something is missing)

3.Slug Uniqueness: Webflow requires unique slugs  make sure you generate them correctly

4.Error Handling: Use Make’s error handlers and logs to catch sync issues early

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Why this matters?

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Keeping your CMS in sync across platforms shouldn’t require copy-pasting or hacking plugins. With Make you can:

• Focus more on content, less on logistics
• Scale faster with clean systems
• Create powerful automations that support real workflows (without custom programming)

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Webflow gives you freedom in front-end design. Make gives you freedom in back-end logic.

Together, they unlock something magical: a fully automated content engine that works across tools, teams, and time zones.

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