Case study · Web operations
Archlet: a live SaaS site, cleaned up and kept running
B2B procurement software, Zurich. Since November 2025, about 10 hours a week, still ongoing.
Broken internal URLs fixed
24
Pages flagged as slow
84
Spark section videos
8 → 4
The problem
- 24 broken internal URLs
- 84 pages flagged as slow
- 25 images over 100 KB
- Homepage schema failing validation, no schema anywhere else
What I did
- Fixed all 24 broken internal URLs and compressed the heavy images.
- Cleaned up the HTML and structure of the home, product, solution and industry pages.
- Rebuilt the schema and made it generate itself on every blog post and event.
- Set up demo form submissions as a key event in GA4.
The result
- Every demo request is now tracked. Marketing can see which pages and channels bring them in.
- Schema passes validation, and every new blog post and event gets it automatically, with no developer time per post.
- Marketing ships without waiting. New pages, sections and events go live as they need them, and most fixes land the same week.